Final Question to Ask Yourself Before Building a Mobile Business App

As mobile apps continue to take a giant stride in the digital world, entrepreneurs are now striving to seek developers to bring their app ideas to life. However, before embarking on a mobile development project, you must understand that you are not building an ordinary app but a goldmine for your business. Just as the way you made a thoughtful plan and effort for your business, your mobile app also requires your attention and effort. A successful mobile app can improve the workflow of your business, and a failed app can displace all your efforts. However, you must answer some critical questions before hiring a mobile app developer.

Therefore, to save you stress and help you organize your ideas and objectives, we curated the top 6 final questions to ask yourself before you invest in a mobile app. These questions will help refine your ideas and enlighten you on what to know before building a mobile app. Also, it will give you a head start in building successful iOS and Android applications.

What are the 6 essential questions to ask yourself before investing in a mobile app?

There are many questions to ask before building your mobile app, but here we only compiled the five critical questions to ask that can help you achieve a successful project.

1. How often will customers run the app?

   Firstly, you need to ask how often customers will use your mobile app because mobile device users have dozens of apps. It’s advisable to build mobile apps users are willing to use frequently. One of the best ways to achieve this is by understanding your customers’ needs. Every app serves at least a purpose. It might be to educate, inform, entertain, empower, or solve a problem. Ensure your app addresses any of these and deliver clean navigation that makes your app accessible, which, in turn, boosts user experience. Also, check if you can provide your users with animations that make them stay longer and give them feedback on what’s going on with your mobile app.

   Therefore, to make users return to your app often, make the user experience satisfactory by showing you understand your target audience. This will help you collaborate with developers to meet your customers' expectations from using your business mobile app.

   

2. Will some unique features make your app stand out?

   As you think about developing a mobile app for your business, you should ask yourself what unique features will make your app stand out and give your business a competitive edge. Many similar mobile apps are available on Apple’s App Store, Google Play, Windows, and the web.

   

   Therefore, to stand out from the saturated market, you must understand what differentiates you from other mobile apps. Next, validate your target audience's expectations, and strive to exceed them. In addition, your mobile apps should integrate some considerable advantages such as excellent navigation, better performance, short loading time, and more secure payments.

3. Are your business processes automated enough?

   As a business owner, you need to analyze your app processes to see if it’s automated enough to give users the best experience they deserve. A mobile app can perfectly augment your automated business workflow, or it may inject confusion and become a headache for consumers.

   

   Check the level of your business processes automation: are all online orders or transactions handled immediately, like incoming phone calls? Or is it possible for users to get things done without experiencing a lot of stress? If not, get back to automating business processes before moving to the app development stage. This will give you more insights and prepare you better for building apps that complement automation in your business.

4. Will your app support offline mode?

   Will your app be helpful to end-users in the offline mode? Chances are high that users will try to access your app without an internet connection once in a while. Sometimes, they might lose their internet connection while using your app.

   So the question is, what will happen when they do? Will your users have to forfeit their progress and restart whatever they do? Users will complain whenever your app stops them from performing any action due to no or poor internet connection. Often, people get frustrated when they have to re-enter their information. This can create a bad experience and draw users away from your app.

   Therefore, to meet your business goal and achieve a successful app, you need to decide whether it’s crucial for your app to work in offline mode or to depend on your business offerings.

5. Do you have enough market coverage?

   Businesses sometimes erroneously believe that their mobile app itself will meet users' expectations or solve their problems after development. Your mobile app can get displaced amongst hundreds of similar ones. You must take some preventive measures before developing the app to curtail this.

   Also, ensure that you create awareness about your app. Your app is a platform where you promote your business. However, the percentage of end-users using mobile apps is relatively small compared to the entire customer base, which is why you should create enough awareness.

   In addition, know what your competitors are doing by researching the competition's user reviews, download numbers, and other statistics from the app store. Use the insights to adapt your strategy, stand out from the crowd, and become a pioneer. Incorporating these gives your app enough market coverage and a chance to succeed. Moreover, it increases users' loyalty toward your company in the long run

6. How will you measure your business return from the app?

   Most business owners decide to build an app because they believe it will improve their business one way or the other. Although evaluating the return on investment on apps can be tricky, try to figure out how you will track your app’s value to your business. It might not necessarily be from direct revenue. Sometimes, how long users spend on your app compared to your website might indicate how well they have received your app. Every business is unique, so there’s no hard-and-fast rule on how to measure your business return on app development. However, merely subtracting the app development and running cost from the total revenue might be a flawed approach to measuring your apps’ ROI. This is because mobile apps are a part of your business strategy, and their return depends on your overall business success.

   Most business owners decide to build an app because they believe it will improve their business one way or the other. Although evaluating the return on investment on apps can be tricky, try to figure out how you will track your app’s value to your business. It might not necessarily be from direct revenue. Sometimes, how long users spend on your app compared to your website might indicate how well they have received your app. Every business is unique, so there’s no hard-and-fast rule on how to measure your business return on app development. However, merely subtracting the app development and running cost from the total revenue might be a flawed approach to measuring your apps’ ROI. This is because mobile apps are a part of your business strategy, and their return depends on your overall business success.

What are the 3 most important factors to consider before developing a mobile app?

Now that you are up to investing your resources in application development, here are three crucial issues to consider before you get into the design.

1. What platforms to use

   You should consider the two most popular platforms (Google Play and App Store). Find out by researching the most prevailing operating systems your users use. You can set up a quick survey on your website, asking your customers which OS they use. Use this metric to gauge which platform to go with.

   Also, you must decide whether to build a cross-platform or native app. However, if you want to develop both, Boston Unisoft can provide you with a professional team with experience developing iOS and Android apps.

   

2. How often will you update the app?

   Your app development process is not yet complete if you have not considered this. You need to update the application, add new features and send various information regularly because if you want to keep users engaged, your product needs to evolve constantly and meet recent trends.

3. How to make the app profitable?

   Everything you do with the app makes up for its profitability – the design, innovations, and impeccable functionality, and so does the monetization strategy. You can choose to sell the app directly, but for that to work, you need a truly unique and attractive product that users are willing to use.

   However, If you want an inflow of income, you can consider indirect sales and in-app purchases (where the download is free, but the user needs to pay for advertising or sponsorship). That way, you can make your mobile app a profitable one.

Hire an experienced mobile app developer from Boston Unisoft

Building a successful mobile app is the foundation of a mobile-based business; therefore, the development process shouldn’t be taken lightly. It requires the involvement of an IT-oriented team and mobile app professionals. Also, it requires you to develop a unique approach and strategic idea to put into app design.

Our team comprises IT professionals and well-experienced mobile app developers. Over the years, we’ve set an unbeatable track record of achievement and provide competitive services in the mobile app development industry. We have worked across sectors like FinTech, mutual funds, and other payment systems. So be rest assured that you won’t go wrong with us.

You can check Our mobile app portfolio, which shows you our recently completed app development project. Are you looking to partner with a mobile app development company to help you build your dream app? Get in touch with us today, and let’s fulfill your business goal.