How to Create an Online Store to Survive the Crisis of 2020
written by Paul Belogour. Apr 11, 2020
Even before the worldwide crisis hit, over two-thirds of Americans had tried shopping online, and 25% of the US citizens shopped at least once a month. With social distancing protocols and remote working, people around the world are shifting towards online spending. Amazon and Walmart address this trend with massive hiring campaigns. If you want to ride the wave of the crisis without sinking your business, now is the perfect time for starting an online store.
How to Create an Online Store in 2020?
There are at least three feasible and affordable ways to open an online store that can produce fast results. However, each approach comes with its benefits and downsides:
- Starting an online retail business using a DIY method with one of the CMS systems is the cheapest option in terms of the initial investment. The CMS, such as WordPress, are mostly free to use, though you will need to secure domain and hosting, as well as premium plug-ins and themes. However, when you consider the time and effort you will need to spend, starting an online shop this way will turn into a costly endeavor. It might take you weeks to learn the ins and outs of the CMS for setting up an online shop.
- Starting an online store business with a professional outsourcing team, such as Boston Unisoft Technologies, is the happy medium in terms of efficiency and costs. With a full complement of designers, software engineers, testers, and business analysts, you can start your own online store in a few short weeks without breaking the bank. Moreover, you can always return to the same team for upgrades.
- Starting an e-commerce website by getting professional developers to join your in-house team is the most protracted and expensive option. You will need to go through the head-hunting, screening, and interviewing before any work on setting up a web store can begin. Moreover, software engineers are a costly addition to your staff with salaries starting at six-figures. Hiring one or more developers for the sole reason they know how to build an online store is a waste of money in times of economic crisis.
The best way to start an online store depends on the time and resources you have. If you are ready to let Boston Unisoft Technologies team take over starting an e-commerce store, reach out to our business analysts and project managers. They are always available for consultation and estimates.